All For Eve

all for eve' is the result of a unique business concept developed and launched by George Hammer, with the sole purpose of raising funds and awareness for gynaecological cancer research. Hammer created the brand after the untimely death of his sister in law Nadia to Ovarian Cancer in 2008. Ever since the brand's launch, 'all for eve' has rocked the beauty industry with its innovative philanthropic venture and in doing so it has not only won countless awards, including Four CEW Beauty Oscars, but it has launched products that have rapidly become cult amongst consumers and beauty insiders alike.