Color Wow Curl Wow Natural Serum For Curly Hair
Color Wow Curl Wow Natural Serum For Curly Hair295 ml
Curl Wow Flo-etry Vital Natural Curly Hair Serum is a rich yet weightless oil blend designed to moisturise, plump, and define curls without greasiness. Infused with Jojoba, Pequi, and Coconut Oils, this revolutionary curly hair serum deeply hydrates and enhances curl elasticity while smoothing frizz for healthy-looking, juicy curls. Powered by Naked Technology, it feels like nothing is on your hair, delivering ultra-light hydration that keeps curls soft, glossy, and bouncy. Ideal for curly and coily hair (Type 3A–4C), this curl serum ensures frizz-free, nourished curls without buildup or heaviness.
Why you need it
Why you need it
Color Wow Curl Wow Flo-etry Vital Natural Curly Hair Serum is a game-changer for curly and coily hair that struggles with dryness, frizz, and lack of definition. Unlike traditional serums that can leave curls heavy or greasy, Flo-etry uses breakthrough Profaxil-18 Complex™ technology to micro-disperse rich oils deep into the strands, ensuring hydration reaches every curl from root to tip. Curly hair is naturally dry because scalp oils can’t easily flow down the bends and twists of each strand. Flo-etry solves this problem instantly, delivering deep, weightless hydration for plumper, healthier, and shinier curls.
- Deep hydration without grease or buildup
- Frizz control and enhanced curl definition
- Lightweight formula for soft, touchable curls
- Boosts elasticity and prevents breakage
This curl serum feels weightless yet delivers intense moisture, making it a must-have for curls that need extra nourishment and shine without being weighed down.
how to use
how to use

INGREDIENTS
INGREDIENTS
Faq's
Faq's
A: No! Thanks to Profaxil-18 Complex™, the rich oils are micro-dispersed, ensuring deep hydration without weight or greasiness.
Q: Can I use the Curl Wow Flo Etry Vital Natural Curl Serum on dry hair?
A: Yes! It’s perfect for refreshing curls, adding shine, and controlling frizz between washes.
Q: Is the Curl Wow Flo Etry Vital Natural Curl Serum safe for colour-treated curls?
A: Absolutely! Flo-etry is sulphate-free, silicone-free, and safe for colour-treated curls.
Q: How often should I use the Curl Wow Flo Etry Vital Natural Curl Serum?
A: You can use it daily or as needed for hydration, shine, and frizz control.
About the Brand
About the Brand
Color Wow hair products solve the problems colour-treated hair throws at you: frizz, flatness, dullness and roots. The star is Dream Coat Supernatural Spray, the anti-frizz treatment that keeps hair sleek in Irish humidity. Fans also love Raise the Roots, Root Cover Up, Money Mist and Dream Filter.
Shop the full Color Wow range: Dream Coat, Curl Wow, shampoo, conditioner, treatments and styling.

SHIPPING & RETURNS
SHIPPING & RETURNS
Sweden Tracked Delivery
Delivery 2-6 Working Days
Free on orders over 550SEK
Sweden Express Delivery
Orders placed before 3pm (GMT + 1)
Delivery 2-4 Working Days
Tracked
SMS & Email Updates
FREE L’Oréal Professionnel Metal Detox Shampoo

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This is the best serum for curly frizz prone hair that I’ve ever tried, it helps divide curls and leaves my hair soft and bouncy with no cast or crunch, it can also be used to refresh curls between washes


















