Why everyone's talking about The Smooth Company
Founded in 2020 by Aine Kennedy, The Smooth Company set out to fix one very specific bad-hair-day problem: the flyaways that pop up no matter how good your blow-dry is. The answer was the Smooth Stick, a mascara-style wand that tames stray hairs exactly where you need it, without the crunch of hairspray. It's been a handbag essential ever since.
Find your Smooth Company favourite
Browse more frizz fighters and brushes and styling tools.
The Smooth Company FAQs
Which Smooth Company product should I start with?
The Smooth Stick. It is the bestseller, and it tames flyaways and baby hairs for a sleek finish.
Which Smooth Company brush should I choose?
The Mane Master for sleek, slick-back styles, the Detangled Brush for knots and tangles, or the Tease Me Brush to build volume at the roots.
Which Smooth Company product is best for frizz?
The Smooth Stick for flyaways, the Smooth Dream Hair Styling Cream for all-over frizz control, and the Smooth Talker Healthy Hair Oil to smooth frizz and add gloss.
Is there a Smooth Company product for men?
Yes. The Dapper Hair Styling Stick tames hair and can also be used on beards and moustaches.