Home / Pureology Hydrate Shampoo 266ml
  • Pureology Hydrate Shampoo for medium to thick dry coloured hair
  • Pureology Hydrate Shampoo and Conditioner Video, how to use the Pureology Hydrate Shampoo
  • Pureology Hydrate Shampoo Infographic, Who should use the Pureology Hydrate Shampoo
  • Pureology Hydrate Shampoo and Conditioner Benefits for dry hair, hydrating shampoo
  • Pureology Hydrate Shampoo Ingredient and Sustainability Claims
  • Pureology Hydrate Shampoo Texture and Lather
  • Pureology Hydrate Shampoo and Conditioner Before and After, Haircare for dry hair
  • Pureology Hydrate Shampoo Fragrance Notes
  • Pureology Hydrate Shampoo Key Ingredients
  • Pureology Hydrate Shampoo and conditioner in the shower, award winning professional shampoo
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Pureology

Pureology Hydrate Shampoo 266ml

Pureology Hydrate Shampoo 266ml
$39.342,14 ARS
$52.456,18 ARS $39.342,14 ARS
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Save $13.114,04 ARS - 24% Off

Pureology Hydrate Shampoo 266ml
Pureology Hydrate Shampoo 266ml
$39.342,14 ARS $52.456,18 ARS

Pureology Hydrate Shampoo restores softness, smoothness and shine to dry, dull hair while gently cleansing. This concentrated formula is designed for normal to thick hair and features rose extract, green tea extract, and multi-weight proteins to hydrate, strengthen, and revive hair. With Pureology’s exclusive AntiFade Complex® and a sulphate-free, vegan base, this shampoo protects colour vibrancy while delivering a sensorial experience. Featuring patchouli, lavender and bergamot for a refreshing, citrus-summer scent.

Why you need it

Pureology Hydrate Shampoo is made for normal to thick dry hair that needs serious moisture. This concentrated shampoo gently cleanses while adding softness, shine and hydration. It’s sulphate-free, 100% vegan and helps protect colour with Pureology’s AntiFade Complex®. Rose extract hydrates and soothes, green tea extract helps protect the scalp, and multi-weight proteins strengthen and smooth from root to tip. The fresh scent of patchouli, lavender and bergamot brings a citrusy, summer vibe to every wash. If your hair feels dry or dull, this shampoo brings it back to life while keeping your colour fresh between salon visits.

For best results, pair with the Pureology Hydrate Conditioner, or discover the full Pureology Hydrate range for dry, colour-treated hair.

how to use
Apply the size of the flower bud on the cap of the bottle to wet hair and lather. Rinse. Repeat if necessary. For best results, follow with Pureology Hydrate Conditioner.

Key Ingredients
Rose Extract: Gently hydrates and soothes the scalp while leaving hair feeling soft and refreshed.

Green Tea Extract: Rich in antioxidants to help protect hair from environmental stress and support scalp health.

Multi-Weight Proteins: Work at multiple levels to strengthen the hair fibre and improve manageability from root to tip.

INGREDIENTS
AQUA / WATER / EAU, SODIUM COCOYL ISETHIONATE, DISODIUM LAURETH, SULFOSUCCINATE, SODIUM LAURYL SULFOACETATE, SODIUM LAUROYL, SARCOSINAT, GLYCOL DISTEARATE, COCAMIDOPROPYL BETAINE, GLYCERETH-26, DECYL GLUCOSIDE, COCONUT ACID, SODIUM HYDROXIDE, SODIUM ISETHIONATE, PARFUM / FRAGRANCE, CITRIC ACID, PPG-5-CETETH-20, DIVINYLDIMETHICONE/DIMETHICONE COPOLYMER, SODIUM CHLORIDE, POLYQUATERNIUM-7, AMODIMETHICONE, COCO-BETAINE, POLYQUATERNIUM-10, PROPYLENE GLYCOL, PEG-55 PROPYLENE GLYCOL OLEATE, LINALOOL, CARBOMER, C11-15 PARETH-7, BENZOIC ACID, LAURETH-9, BUTYLENE GLYCOL, GLYCERIN, LIMONENE, GERANIOL, TOCOPHEROL, BENZYL ALCOHOL, TRIDECETH-12, SALICYLIC ACID, SODIUM BENZOATE, HELIANTHUS ANNUUS SEED EXTRACT / SUNFLOWER SEED EXTRACT, MAGNESIUM NITRATE, C12-13 PARETH-23, C12-13 PARETH-3, BENZOPHENONE-4, TETRASODIUM EDTA, PHENOXYETHANOL, HYDROXYPROPYLTRIMONIUM HYDROLYZED WHEAT PROTEIN, WHEAT AMINO ACIDS, HYDROLYZED VEGETABLE PROTEIN PG-PROPYL SILANETRIOL, CI 60730 / EXT. VIOLET 2, METHYLCHLOROISOTHIAZOLINONE, HYDROLYZED SOY PROTEIN, SORBIC ACID, MAGNESIUM CHLORIDE, METHYLISOTHIAZOLINONE, POTASSIUM SORBATE, DISODIUM EDTA, HELIANTHUS ANNUUS SEED OIL / SUNFLOWER SEED OIL, ASCORBIC ACID, CAMELLIA SINENSIS LEAF EXTRACT, ROSA CENTIFOLIA FLOWER EXTRACT, ALOE BARBADENSIS LEAF EXTRACT

Faq's
Q: Is the Pureology Hydrate Shampoo sulphate-free?
A: Yes, Pureology Hydrate Shampoo is sulphate-free, making it gentle on colour-treated hair and reducing the potential for color fading.

Q: Can all hair types use the Pureology Hydrate Shampoo?
A: While it's specifically formulated for dry, colour-treated hair, it can benefit other hair types that need added moisture. However, those with oily hair might find it too hydrating.

Q: How does the Pureology Hydrate Shampoo help maintain hair colour?
A: Its sulphate-free formula ensures a gentle cleanse that doesn't strip hair of its natural oils or its color. Pureology’s AntiFade Complex® protects colour from fading, seals the cuticle and protects from environmental factors that can cause colour fading.

About the Brand

Pureology is the go-to for colour-treated hair. Every shampoo and conditioner is vegan and sulfate-free, made to protect your colour while treating dryness, damage or flat hair. Our bestselling Pureology shampoo and conditioner duo is Hydrate, with Strength Cure, Hydrate Sheer and Colour Fanatic close behind.

Shop every Pureology shampoo and conditioner, or find your range: Hydrate, Hydrate Sheer, Strength Cure, Strength Cure Blonde and Pure Volume.

SHIPPING & RETURNS

Ireland Tracked Delivery

Delivery 1-2 Working Days
Delivered Mon - Fri
Tracked
Free on orders over €65.00

Ireland Next Day Delivery

Orders placed before 3pm
Tracked
SMS & Email Updates
Delivery Next working day Monday to Friday excl Bank Holidays

Full delivery information · Returns policy

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  • 5 stars: 63 (90%)
  • 4 stars: 5 (7%)
  • 3 stars: 0 (0%)
  • 2 stars: 1 (1%)
  • 1 star: 1 (1%)
Some of the reviews shown are from related products the merchant grouped with this one.
S
Sarah
Excellent

The best Shampoo and Conditioner I have ever used. Leaves my hair soft and very manageable! Really hydrates your hair.

D
Dania
Miracle stuff! My hair was like straw

Miracle stuff! My hair was like straw. It was dry and broken, felt horrible to touch, even when it was wet. After 2 washes my hair is silky smooth, dead ends are going too. Amazing stuff!

K
Kate
Would buy again

cleans my fine-medium hair very well and leaves a great shine. Smell is lovely and would buy again

K
Kate
Would buy again

Great for my long hair - doesn’t weigh down my fine-medium hair. Smell is very minty which I enjoy but a bit overpowering when washing my hair over the side of the bath

A
Anonymous
PUREOLOGY HYDRATE

Very happy with purchases

A
Anonymous
Fast delivery

Fast delivery.Bought a bundle. Great product! Have used before.

A
Anonymous
I live in a hard water area and this shampoo left my hair silky and smooth

I live in a hard water area and this shampoo left my hair silky and smooth.

A
Anonymous
Very

Very good

O
Olivia
Really happy with my purchase and the free gifts

Really happy with my purchase and the free gifts I received with my order

E
Eva
If you like foamy shampoos this is the one

If you like foamy shampoos this is the one. It has very nice fresh smell and my extensions doesn't look so dry as they did.

S
Serena
My new favorite shampoo! Got to try as my color fades so quickly

My new favorite shampoo!
Got to try as my color fades so quickly. It also smells great and leaves my hair soft and shiny☺️

s
sienna
Great value

Great value !!

E
Emma
Excellent product and service

Fast and efficient- and value for money.

G
Gemma
The Best

These products are the best I have ever used, hair is in great condition

A
Anne
Shampoo/conditioner

Very very pleased ,My hair feels amazing but not sure about the smell

A
Ann

Fav shampoo

C
Ciara
5 stars

A little goes a long way. . . leaves hair silky and hydrated, great product

c
caoimhe
Great value

Great set

C
Claire
Shampoo/Condt.

Love these products, my hair is in much better conditions since using them!

D
Deirbhile
Pureology Hydrate Home & Away Bundle

Excellent products !

J
Jessica
Nice product

I love the hydrate shampoo and always pair it with this hydrate conditioner. The best duo!

M
Megan
I love this shampoo

I love this shampoo. It really does leave my hair feeling super hydrated

H
Helen
Healthier hair

My hair feels healthier after using

H
Hannah
My fave

My fave shampoo & conditioner so I love getting the minis for weekends away - especially at a discount!

I
Irene
The best

The best shampoo & conditioner. Love the discount on the duo!

S
Stephanie

It’s a great product. Being older it dried my hair out. Great for oily haired ladies

L
Linda
Pure *Amazing* Ology

Perfect for dry curly hair
Infuse moisture and no sulpates, what's not to love

S
Samantha
Amazing

I’ve only been using this shampoo for a couple of months but I have noticed my hair has gotten so much healthier and thicker since then.

T
Toria

Perfect! Thank you

J
Julianne
Great shampoo

Great for thick hair . Smells amazing

A
Angie
Lovely products

I do love these, they are not as amazing as I thought by reviews, but they do smell really nice and the shampoo lathers really nicely.

C
Claire
Super

Super

E
Emma
I love this product and

I love this product and I am a repeat purchaser.