Why you need it
Why you need it
K18 TripleBright Oxidation Defense Purple Shampoo goes beyond traditional purple shampoos by targeting the root cause of brassiness, oxidation from metals and minerals in water. Instead of simply masking yellow tones with pigment, this purple shampoo works in three ways to restore and maintain a fresh, bright blonde. Ionic detox helps remove brass-causing metals and mineral build-up from hard water, while precision violet technology neutralises existing brassiness without staining or overtoning the hair. A biopolymer then helps defend against future brass by reducing the reattachment of these impurities during washing. In just one use, it can remove up to three months of brass, leaving blonde, highlighted or lightened hair looking cleaner, brighter and more even. The lightweight foam texture makes it easy to apply and target specific areas, delivering a more controlled, mess-free toning experience with visibly brighter results.
how to use
how to use
Apply foam shampoo to wet hair, distributing evenly, lathering from roots to ends. Let sit for 1-3 minutes then rinse.
Key Ingredients
Key Ingredients
Ionic Detox Technology: Helps remove metals and minerals that cause brassiness.
Precision Violet Technology: Neutralises yellow and brassy tones without staining or overtoning.
Biopolymer: Helps prevent future brass by reducing the reattachment of impurities to the hair.
INGREDIENTS
INGREDIENTS
WATER (AQUA) (EAU), COCAMIDOPROPYL HYDROXYSULTAINE, SODIUM COCOYL ALANINATE, SODIUM METHYL COCOYL TAURATE, PROPANEDIOL, POLYSORBATE 20, COCAMIDOPROPYL BETAINE, TRISODIUM DICARBOXYMETHYL ALANINATE, SODIUM PHYTATE, POLYQUATERNIUM-77, GLYCERIN, SODIUM POLYASPARTATE, SODIUM CITRATE, SODIUM GLUCONATE, CITRIC ACID, TETRASODIUM GLUTAMATE DIACETATE, ASPARTIC ACID, CAPRYLYL GLYCOL, COCAMIDOPROPYL DIMETHYLAMINE, SODIUM GLYCOLATE, SODIUM HYDROXIDE, SODIUM BENZOATE, SODIUM CHLORIDE, ACID VIOLET 43 (CI 60730), PHENOXYETHANOL, FRAGRANCE (PARFUM), HEXYL CINNAMAL, HYDROXYCITRONELLAL, CITRUS LIMON (LEMON) PEEL OIL, TETRAMETHYL ACETYLOCTAHYDRONAPHTHALENES, LIMONENE, BENZYL SALICYLATE, CITRUS AURANTIUM PEEL OIL, CITRUS AURANTIUM FLOWER OIL.
SHIPPING & RETURNS
SHIPPING & RETURNS
K18 TripleBright Oxidation Defense Purple Shampoo
K18 TripleBright Oxidation Defense Purple Shampoo
125 ml
Save € 4.95 - 15% Off
K18 TripleBright Oxidation Defense Purple Shampoo is an advanced, non-staining purple shampoo that removes brass, restores brightness, and protects blonde hair from future discolouration. Powered by triple-action technology, it removes metals and minerals, neutralises unwanted tones, and helps defend against future brassiness for cleaner, brighter blonde in just one wash.
FREE L’Oréal Professionnel Metal Detox Shampoo
