CRM Manager
Cloud10beauty.com is Ireland’s largest online beauty store and we are hiring! We are seeking to appoint an ambitious, energetic, digital-savvy CRM Manager that is passionate about ecommerce and who enjoys working in the fast-paced environment of a rapidly growing company.
What does the role entail?
- Strategic planning and execution of Customer Lifecycle Management strategies to maximise KPI’s across lifetime value, churn, loyalty and referral programmes.
- Create and implement best-in-class direct marketing campaigns across all channels
- Analysing customer journeys and segment accordingly to maximise commercial opportunities
- Drive the continuous optimisation of on-site merchandising, cross-selling, reviews, onsite personalisation, and recommendations.
- Managing and delivering strategies to improve customer experience across all touchpoints.
- Responsible for a/b testing, analysis and reporting on consumer and behavioural data to relevant teams.
- Collaborate with Marketing team to execute promotional calendars and direct campaigns.
- Collaborate with website team to ensure all landing pages are fully optimised to improve customer user experience and maximise results for campaigns and new launches.
The successful candidate should have(/be):
- 3 years + experience in Customer Relationship Management
- Expert level knowledge of Google Analytics and CRM management tools.
- Experience in developing direct marketing campaigns for an ecommerce brand
- Strong communication and management skills
- Analytical, inquisitive and very comfortable with large data segments and dashboards
- Naturally creative with impeccable copywriting skills for maximising conversions
- Target and results orientated with proven experience in achieving success
- Commercially-minded with a flair for developing creative ideas for growth generation
- Proficient in CSS and Adobe Creative Suite
- Degree in digital marketing, marketing, IT or business experience equivalent
Please apply with your cover letter and CV by email to hr@cloud10beauty.com
Please include the job title is in the subject line.