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Paula's Choice

Paula's Choice skincare products grew out of Paula Begoun's struggle to find effective products that cared for her reactive skin. As a result, Paula's Choice products boast the most carefully chosen ingredients and will make a real difference to your skin, whatever your concern. With Hall of Fame products such as the Paula's Choice Skin Perfecting 2% BHA Liquid and the Clinical 1% Retinol Treatment, the best skin of your life starts now! They're formulated with proven ingredients backed with scientific research and deliver genuine results. All Paula's Choice skincare has been developed to be non-irritating, with no added fragrance, colourants or ingredients potentially harmful to skin. Paula's Choice products are cruelty free and Leaping Bunny certified.

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Paula's Choice mandelic acid | paula's choice skincare
Paula's Choice mandelic acid | paula's choice skincare

Meet your skin's new secret weapon

Paula's Choice Skin Perfecting 6% Mandelic Acid + 2% Lactic Acid is a water-light, ultra-gentle AHA liquid that goes beyond surface exfoliation to deliver an array of benefits, including skin renewal and improved skin barrier function. The combination of mandelic and lactic acid plus yarrow extract and a fermented blend of antioxidant plant extracts results in smoother, firmer & more radiant skin.

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Paula's Choice Skin Perfecting 2% BHA Liquid Exfoliant

Paula's Choice Skin Perfecting 2% BHA Liquid Exfoliant is a super-lightweight liquid exfoliant which combines 2% Salicylic Acid with a range of anti-irritants to care for skin. Salicylic Acid exfoliates the skin's surface, gently sweeping away dead skin cells.

Paula's Choice owner

Founder Story

For over three decades, Paula Begoun has done what nobody in the beauty industry has – told the truth. Long before formulating her own products, she was a consumer struggling with acne & eczema, desperately trying to find products that wouldn’t make her skin worse. That’s when her lifelong career of research & formulating effective products began.