Bleach London Pearlescent Shampoo is a cleansing and toning shampoo that has been developed to enhance your hair's colour while keeping it clean and fresh. Giving hair a soft, pearly sheen, this shampoo neutralises brassy tones from hair to give it a fresher look with a hint of pink.

Why you need it

Bleach London Pearlescent Shampoo has been designed to enhance the appearance of bleached hair and maintain the colour of Bleach London Pearlescent Super Cool Colour dyed hair. The formula is gentle to hair, creating a lather with the hair to lift and remove dirt, product build up and pollution from the hair while its toning properties work simultaneously to add and maintain colour and shade. This toning and cleansing shampoo contains a mix of pinky purple colour deposits that help to maintain the iridescent, pearly finish from the Super Cool Colour dye. Neutralising brassy and yellow tones, the shampoo helps to maintain hair colour by depositing a dose of colour to the hair. The blended colour has a soft pink and purple hue with a mix of a subtle pearly sheen. Keep your pearly blonde glowing with Bleach London!
Hair type:
Suitable for all hair types. Works best on hair that is toned and dyed with the Pearlescent or Violet Skies Toner and Super Cool Colour. Or, use on bleach blonde hair to get an iridescent shimmer.

how to use

Use in between dyeing to help maintain your colour. Use every other wash to avoid pigment build-up. Follow up with Bleach London Pearlescent Conditioner for maximum colour strength.
Tips:
Pair with a weekly dose of the Reincarnation Mask to help keep your hair healthy and strong.

Key Ingredients

Vegan and cruelty free. Bleach London's carbon-free black bottles and aluminium lids are made from recycled materials and are widely accepted in domestic recycling. Simply rinse the bottle clean and remove the label.

INGREDIENTS

Aqua (Water), Sodium Laureth Sulfate, Cocamidopropyl Betaine, Ammonium Lauryl Sulfate, Sodium Chloride, Polyquaternium-7, Polyquaternium-10, Panthenol, Cocodimonium Hydroxypropyl Hydrolyzed Wheat Protein, Wheat Amino Acids, Parfum (Fragrance), Hexyl Cinnamal, Limonene, Tetrasodium EDTA, Citric Acid, Phenoxyethanol, Triethylene Glycol, Sodium Benzoate, Basic Red 51, Basic Violet 2, Acid Violet 43 (Ext. Violet 2).