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Benefit offers fast and fabulous beauty solutions, following the philosophy that if at first you don't succeed, apply more lipstick! Benefit makeup gives you the ultimate complexion perfection with a wide range of concealers and powders to cover your every need. Why not start off with a Benefit concealer like the original Boi-ing Industrial Strength Concealer, add some Hello Happy Foundation and finish off with a dusting of one of the fab Box O'Powders like Benefit Dandelion or Benefit Hoola. A few dots of Benefit High Beam liquid highlighter and you're good to glow! Benefit also offer a wide range of eyebrow kits and brow grooming products, whether you want a natural or dramatic look. Other hero products include POREfessional face primer, BagGal Bang! Mascara... and far too many to list them all!
NEW Benefit Roller Liner - Get MATTE, Get Even!
Benefit Roller Liner Eye Liner is a stay-put, waterproof, matte eyeliner that makes eye-enhancing controlled lines an absolute breeze. It dries quickly and doesn’t fade, flake or smudge so you can let the good times roll all day & night! Don't just get MATTE, get even!
Take your lashes above and beyond with BadGal BANG!
Benefit BadGal BANG! has a gravity-defying formula that uses aero-particles derived from space technology to give you massive volume without weighing down lashes. The water-resistant formula won't smudge or flake and layers easily for impact that's bigger and badder than ever, while conditioning ProVitamin B5 is known to fuel lash thickness and strength.
Meet the Ford twins - two country gals turned successful models & makeup artists, who moved to San Francisco to take on a totally NEW approach to beauty. Guided by their mantra "makeup doesn't have to be serious to look good", this dynamic duo believe laughter is the best cosmetic!